Acko Insurance
Acko Insurance
Acko Insurance
Acko Insurance
Mumbai & Bengaluru, India
2017 - 18
Mumbai & Bengaluru, India
2017 - 18
Mumbai, India
2017 - 18
Mumbai & Bengaluru, India
2017 - 18
Mumbai & Bengaluru, India
2017 - 18
Contributions
Contributions
Contributions
Contributions
User Experience
Interface Design
Brand Identity
Art Direction
User Experience
Interface Design
Brand Identity
Art Direction
User Experience
Interface Design
Brand Identity
Art Direction
User Experience
Interface Design
Brand Identity
Art Direction
Team
Team
Team
Team
Rakesh Verma
Akshay Balooni
Vir Karamchandani
Mazhar Bagasrawala
Rakesh Verma
Akshay Balooni
Vir Karamchandani
Mazhar Bagasrawala
Rakesh Verma
Akshay Balooni
Vir Karamchandani
Mazhar Bagasrawala
Rakesh Verma
Akshay Balooni
Vir Karamchandani
Mazhar Bagasrawala
Acko is India's first digital native insurer, founded in 2017. We worked with the team to design their logo and take the digital products from zero to one. From our field interviews, we learned that Indian consumers traditionally buy motor insurance offline, through agents or at gas stations.
Our objective was to create an online experience that makes buying insurance as simple as purchasing an e-commerce product. As of 2021, the company is worth over $1 Billion.
Acko is India's first digital native insurer, founded in 2017. We worked with the team to design their logo and take the digital products from zero to one. From our field interviews, we learned that Indian consumers traditionally buy motor insurance offline, through agents or at gas stations.
Our objective was to create an online experience that makes buying insurance as simple as purchasing an e-commerce product. As of 2021, the company is worth over $1 Billion.
Acko is India's first digital native insurer, founded in 2017. We worked with the team to design their logo and take the digital products from zero to one. From our field interviews, we learned that Indian consumers traditionally buy motor insurance offline, through agents or at gas stations.
Our objective was to create an online experience that makes buying insurance as simple as purchasing an e-commerce product. As of 2021, the company is worth over $1 Billion.
Acko is India's first digital native insurer, founded in 2017. We worked with the team to design their logo and take the digital products from zero to one. From our field interviews, we learned that Indian consumers traditionally buy motor insurance offline, through agents or at gas stations.
Our objective was to create an online experience that makes buying insurance as simple as purchasing an e-commerce product. As of 2021, the company is worth over $1 Billion.
The concept behind the logo was simple. Getting insured with Acko is as easy as turning on a switch.
Features geometric typography, and alternate colour values for use in digital formats.
The concept behind the logo was simple. Getting insured with Acko is as easy as turning on a switch.
Features geometric typography, and alternate colour values for use in digital formats.
The concept behind the logo was simple. Getting insured with Acko is as easy as turning on a switch.
Features geometric typography, and alternate colour values for use in digital formats.
The concept behind the logo was simple. Getting insured with Acko is as easy as turning on a switch.
Features geometric typography, and alternate colour values for use in digital formats.
The concept behind the logo was simple. Getting insured with Acko is as easy as turning on a switch.
Features geometric typography, and alternate colour values for use in digital formats.
Acko's goal was to demystify insurance complexities while fostering trust among a rapidly growing market of digital consumers.
We reimagined the insurance experience in India across motor insurance purchases, self-inspection, and hassle-free claims. Our solution has empowered over 100 million customers to get adequate insurance coverage in minutes.
Acko's goal was to demystify insurance complexities while fostering trust among a rapidly growing market of digital consumers.
We reimagined the insurance experience in India across motor insurance purchases, self-inspection, and hassle-free claims. Our solution has empowered over 100 million customers to get adequate insurance coverage in minutes.
Acko's goal was to demystify insurance complexities while fostering trust among a rapidly growing market of digital consumers.
We reimagined the insurance experience in India across motor insurance purchases, self-inspection, and hassle-free claims. Our solution has empowered over 100 million customers to get adequate insurance coverage in minutes.
Acko's goal was to demystify insurance complexities while fostering trust among a rapidly growing market of digital consumers.
We reimagined the insurance experience in India across motor insurance purchases, self-inspection, and hassle-free claims. Our solution has empowered over 100 million customers to get adequate insurance coverage in minutes.
Acko's goal was to demystify insurance complexities while fostering trust among a rapidly growing market of digital consumers.
We reimagined the insurance experience in India across motor insurance purchases, self-inspection, and hassle-free claims. Our solution has empowered over 100 million customers to get adequate insurance coverage in minutes.
Our design decisions were made to:
Our design decisions were made to:
Our design decisions were made to:
Our design decisions were made to:
Our design decisions were made to:
- Prioritize user needs and pain points
- Simplify insurance concepts
- Make information easily accessible
- Provide context at every step
- Prioritize user needs and pain points
- Simplify insurance concepts
- Make information easily accessible
- Provide context at every step
- Prioritize user needs and pain points
- Simplify insurance concepts
- Make information easily accessible
- Provide context at every step
- Prioritize user needs and pain points
- Simplify insurance concepts
- Make information easily accessible
- Provide context at every step
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© MB 2024
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© MB 2024
Email / LinkedIn / Behance / Instagram
Email / LinkedIn / Behance / Instagram
Email / LinkedIn / Behance / Instagram
Email / LinkedIn / Behance / Instagram
Email / LinkedIn / Behance / Instagram